Steps before writing the article:

  1. [SELECCIÓNAR CATEGORÍA-S / PROYECTO-S / CÉLULA-S AL QUE PERTENECE EL ARTÍCULO]
  2. [INDICAR 5-6 ETIQUETAS CLAVE DE LAS QUE TRATA EL ARTÍCULO: TEMA, TÉRMINOS, LOCALIZACIÓN, ORGANIZACIONES O AUTORES DE AUTORIDAD, HASHTAGS TENDENCIA EN REDES..]
  3. [IMAGEN PRINCIPAL]•> Insert. You must awaken the Interest by continuing with the article (Allows multiple images to make a presentation in the header)

LEAD / ENTRADETA (5W – Storytelling: is an introductory summary paragraph that explains

  • What
  • How
  • Who
  • When
  • where and
  • Why

SUMARIO (Title 2 with keywords, can be searched on Google)

  1. Section 1
  2. Section 2
  3. Section 3
    1. Section 3.1
    2. Section 3.2

BODY (>300 words) – You must incentivize the DESIRE to read the text, proposing a narrative style. It consists of

3 – 5 JUDGMENTS '1 IDEA TO EXPRESS. Each statement is recommended that it contain:

1 – SECTION TITLE (Title Style 2)

CLOSED SUBTITLE (Title Style 3)

2 – PARAGRAPH

3 – REFERENCE URLS

4 – COMPLEMENT: Witness PHOTO, MEME, CITATION, VIDEO (< 5 minutos), SLIDER…

  1. Judgment A: Presentation – Thesis
  2. Judgment B: Development – Rational Arguments (Information and Data and/or Evidence)
  3. Judgment C: Knot – Tension – Surprise – Rhetoric (Alternatives)
  4. Sentance D: Climax – Tension – Emotional arguments (own and authoritative opinion)
  5. Closing Set (Conclusion of the Thesis) – CTA (call to action): request more info, trivial question, open question, survey, debate, contact…) – Detach, conclusion… Satisfaction